For the last two decades, the term natural and cultural heritage has been mostly focused on protection and preservation of those areas above the surface, while the ocean coastal areas and life beneath surface has been neglected due to its complexity and unapproachable environment.

OACM is the first organisation to provide the sustainable protection, preservation and certification of the national and cultural heritage located beneath the surface and integrate this as part of the Ocean Heritage ACT. The importance of this service is providing the governments with sustainable protection and preservation opportunities crucial for national tourism industry growth - financially and environmentally.

OACM’s project World Water Phenomenon is one of the global initiatives that supports the protection of all coastal, ocean, lake or river most extraordinary places that have a vital natural and cultural heritage significance for nations. OACM and its members’ governance strives to enhance focus on natural resources such as certain coastal areas that are being frequently used but not defined as natural and cultural heritage and to address those marine coastal areas as part of the national natural and cultural heritage. These are key elements in the tourism industry and are an environmental safe haven for biodiversity, aquatic and marine life, and home for where all ecological processes take place.

The current ocean plastic pollution problem requires us to adapt, change, and introduce new ways and methods for maintaining those areas intact for the next generation and to uphold the environmental preservation balance to sustain the life on this planet. OACM’s responsibility for natural and cultural heritage requires its members to integrate this part of the OACM’s global governance as a national priority for protection of natural, cultural and social heritages and proclaiming the OACM SOS CP as project of national interests, vital for national economy and future sustainable development.